Book trailers and author promotion

Authors ask me if they need a book trailer to promote their book. If you think your audience is net savvy by all means use a book trailer. Make sure it looks professional and is relevant to your book.

It can be difficult to do yourself without a quality camera and sound equipment. You also need a program to edit the video and add titles etc. Sometimes it better to leave it to a professional and this costs money.

Here’s some book trailers from Zeus authors:

Let me know what you think and how effective they are at highlighting the book synopsis. Would it make you want to buy the book?

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About bookszeus

I am the marketing Publicist for Zeus Publications. I am a novel, short story and article writer as well as wife, mother and friend. I have
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4 Responses to Book trailers and author promotion

  1. TMC says:

    The second and third book trailers look great – very professional and engaging. The first one, I’m not so sure about. The text being written is too hard to read and the book title doesn’t come up until 2 minutes 50! I imagine most of the audience will have switched off after the first 20 seconds. Just my opinion though…..

    • bookszeus says:

      Thanks Tina.
      I have to agree with everything you said. The first trailer just took too long. If the words had of been written a little quicker (and clearer) it would have been a clever trailer instead of one that you’d switch off.
      Donna

  2. Dennis says:

    Hi Donna, We have spoken, via email. My name is Dennis, author of Daughters of the sea. (Published by Zeus) Hopefully you will market my book. Must agree about the first trailer. However, it is a fab idea. Its visual, productive and entertaining. (A bit like the movies?)

    • bookszeus says:

      Hi Dennis,
      Thanks for commenting. Yes, I will be marketing Daughters of the Sea and I hope you are getting plenty of ideas from the blog site. Check out the Marketing blogs and the tips for writers.

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